Voice ordering: let customers say their order

Voice ordering lets a customer say their order into the Mosey app ("two cod and chips, one with curry sauce, and a can of cola") instead of scrolling and tapping. Mosey matches what they said to your live menu, shows them the order to check, and only once they confirm and pay does it reach you, as an ordinary Order Ahead order. You pay 0.5% on top of the normal order commission, and only on orders that started as voice.

It is not a phone line and it does not answer calls. It is a faster way into the same order you already take in the app.

Who is voice ordering for?

The customer who knows exactly what they want and finds a long menu slow on a phone. Regulars ordering the same thing every Friday. Someone ordering for a family of five, where tapping through options for each person takes longer than saying it. People who find small screens awkward.

For you, the point is fewer abandoned orders. Every extra screen in an ordering flow is a place a hungry customer gives up and rings somebody else instead.

How does a voice order work?

1. The customer taps the microphone on your menu in the Mosey app and says their order.
2. Mosey matches it to your menu. Only items on your live menu can be picked. Nothing is invented, and an item you have marked unavailable is not added.
3. The customer checks the draft. They see each item, size and quantity, can change anything, and anything Mosey could not match is shown back to them rather than guessed.
4. They confirm and pay, with the same checkout as any other order.
5. It reaches you like any other collection order, on your orders screen and the kitchen display.

Nothing is ever placed without the customer confirming it. A misheard word costs them a second to fix, not you a wasted dish.

What does voice ordering cost?

0.5% on top of the normal order commission, and only on orders that came in by voice. A collection order placed by voice costs 1.5% plus 0.5%; the same order tapped in costs 1.5%. There is no monthly fee for it and nothing to pay in a month nobody uses it. Mosey's fee carries VAT at 23%.

Which places get the most from voice ordering?

Places with a short menu and a lot of repeat orders: a chipper, a pizza counter, a coffee bar, a sandwich shop at lunch. The customer already knows the order by heart, and saying it is quicker than finding it.

Places with big family or office orders, where one person orders for five. Saying "three margheritas, one pepperoni, two garlic breads and four cans" takes ten seconds; tapping it takes a minute and a half.

Places whose customers include people who find small screens hard: older regulars, anyone ordering with one hand while holding a child, people with a visual impairment. For them it can be the difference between ordering ahead and not bothering.

It does less for a long tasting menu or a place where every dish needs a conversation. There, the menu itself is the experience, and customers want to read it.

Is voice ordering safe to leave on?

It was built to be boring in the right ways:

• It can only sell what you sell. The match is limited to your menu, and anything outside it is dropped.
• What a customer says is treated as an order, never as an instruction. Saying "make it free" does not change a price.
• Quantities are capped, so a slip of the tongue cannot turn two portions into two hundred.
• The customer always confirms. You never receive an order nobody checked.

What should you do before customers use it?

1. Get your menu right. Voice can only match what your menu says, so use the names people actually say: "spice bag", not "Szechuan-style chicken medley".
2. Add the common variations as options, such as sizes, sauces and sides, so a spoken "large" or "with garlic mayo" has something to match.
3. Keep availability current. Mark items sold out during service, exactly as you would for app orders.
4. Try it yourself. Say an order the way a regular would, with a substitution, and see what comes back.

What does voice ordering not do?

It does not take bookings, answer questions or handle complaints, and it does not decide anything about allergens. Allergen information comes from your menu and from you; a customer with an allergy should still be able to reach a person. It does not answer your phone either. If phone orders matter to your trade, keep answering them, and tell regulars they can now say the same order into the app.

How does it fit with the rest of Mosey?

• Menus: voice sells from your live menu, so a good menu is the whole job.
• Order Ahead: a voice order is a collection order and behaves exactly like one.
• The kitchen display: where it lands, alongside every other order.
• Loyalty: a voice order earns rewards the same as any other app order.

If you already take Order Ahead, there is nothing new to set up beyond a tidy menu. See pricing or Claim your business free.