How Do I Increase Revenue at My Café in Ireland?

Irish café owners face unique challenges with rising costs, seasonal fluctuations, and changing customer habits. Smart revenue growth comes from maximising what you already have whilst finding new income streams that don't require major investment.

Proven Revenue Growth Strategies

Add-Ons & Bundles For Increased Revenue

Increase your average transaction value by training staff to suggest add-ons. A simple "Would you like a pastry with your coffee?" can boost sales by 15-20% when done consistently. While it is important not to be too pushy with this, it's more about pairing popular items you know customers already like together.

Another tip can be to add authentic opinions to help customers decide. If you see customers looking at your pastry selection, mention your favourite and why it is. Café owners and staff have tried the food and know what they like and why, just tell customers that information and most will want to try it.

Ask questions. Again, the key here is not to be too pushy but just be friendly if conversation is started. If a customer asks about an item, answer and ask a question for them to find out if that's the item best suited to them. If a customer says they like chocolate, it's better to suggest to try the brownie than recommend a scone.

Bundle popular items at attractive prices. Coffee and scone/ pastry combos work particularly well in Ireland, as do toastie and tea or coffee for lunch. Seeing a discount can be a major driver for customer decisions, especially with high costs, and encourages them to try both.

Bundling is one of the best ways to increase your revenue as it is something of a win-win for you and the customer.

Bundles can also be done for items, such as buy 3 pastries, get 1 free or similar methods. Although it has become something that has been joked about on social media in recent times, deli's have utilised this to the maximum with sausage roll deals. And it works. One sausage roll for €1.50, or 3 for €3 encourages customers to get a bargain.

It's important when bundling items to know your margins and what you can offer as the discount to ensure it still works for you. As mentioned, it should be a win-win scenario for both you and the customer.

Additional Ways to Increase Revenue

Extend your opening hours during peak demand periods. Many Irish cafés miss morning commuter revenue by opening too late or lose afternoon trade by closing early. Track your busiest times and adjust accordingly.

Develop catering services for local businesses, events, and meetings. This utilises your existing kitchen capacity during quieter periods and can significantly boost weekly revenue.

Seasonal promotions aligned with Irish preferences work well - hearty soups and warming drinks in winter, fresh salads and cold beverages in summer.

Iced coffee has become particularly popular, as have healthy items that include berries or fruit. Berries and fruit also have the additional benefit of being extremely photogenic and full of colour, meaning they're ideal for social media and giving you organic marketing.

How Mosey Increases Your Café Revenue

Mosey helps Irish café owners generate immediate revenue whilst building long-term customer relationships through tools designed specifically for food businesses.

Get Paid Before Service: Create vouchers that customers purchase immediately. A €20 café voucher puts money in your account today, providing cashflow whilst guaranteeing future visits. Mosey charges just 4.5% commission plus €0.89 service fee.

Fill Quiet Periods: Promote early bird breakfast deals or afternoon specials when you need customers most. Target promotions to specific times and days, turning empty tables into revenue opportunities.

Event Hosting Revenue: List coffee cupping sessions, breakfast meetings, or evening wine events. Customers purchase tickets in advance, giving you guaranteed income and packed events.

Loyalty Without Complexity: Followers receive notifications about new menu items, seasonal specials, and exclusive offers. Build a community of café regulars without managing separate loyalty systems.

Local Discovery: Irish coffee lovers find your café through location-based searches and cuisine preferences. Mosey's food-focused platform connects you with customers specifically looking for café experiences.

Mosey works with businesses, and requires no upfront costs or monthly fees for basic features. You only pay small commissions when customers purchase vouchers or event tickets, ensuring the platform pays for itself.

Curious about how to setup your profile and increase your customer base with Mosey? You can visit here and calculate how much additional revenue you could earn.

Connecting to more customers for your restaurant is is just a tap away.

Join Ireland's food lovers today